Tips on Logo Design and Tutorials — #logo

Why Custom Logo Design is Important for a Small Business

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If you are running a small business you may be apprehensive about the things in which you invest. A custom logo design is one such thing which you may feel is completely unnecessary. As a small business owner, you must know that it is very important for you to invest in custom logo design as it marks your brand’s virtual cornerstone. You must pick a logo design that perfectly symbolizes your business and also makes you stand out among your competitors. Your business logo is the first thing that your customers would come across and you must ensure that it...

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8 Tips for Designing a Better Logo

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8 Tips for Designing a Better Logo

Designing the perfect logo for your business may seem easy at first but it is actually quite difficult. There are many details that you must consider when creating a new logo design. Here are 10 tips on how to designing an awesome logo: Keep it simple A logo is very different from a brand. A logo is a distinct symbol that is used to represent your company. A logo should be easily and instantly recognizable by your clients. It is a symbol and/or wordmark that is uniquely yours and it will be forever associated with your company. A brand is much more than just a...

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4 Tricks for Choosing the Right Typeface for you Logo

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4 Tricks for Choosing the Right Typeface for you Logo

Choosing the right typeface for a logo is imperative. The typeface that you decide to use in a logo design can really make or break the whole design. A good logo is simple, memorable and eye-catching. Follow these 4 tips that will help you to better decide on which font to use in your next logo design project. 1. Don't go with your gut You can't choose a font for a logo based solely on the fact that you like it. Choosing the right typeface for a logo design needs to be properly considered. It is not simply liking a font and then, convincing your client to like it...

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Designer Showcase: Walter Landor

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Walter Landor is a brand design legend and he is the founder of the one of the world’s leading brand agencies – Landor Associates. Born in Germany, Walter Landor transformed how we look at brands and the customer that brands are trying to reach. He was a true pioneer in the graphic design industry as he was the first to emphasize the importance of storytelling in brand development. He believed...

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