Pixellogo blog archive — logo design

Designer Showcase: Chermayeff and Geismar

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Ivan Chermayeff and Tom Geismar began their world-famous partnership in the 50s and they have remained a very strong dynamic duo ever since. They are two of the world’s leading graphic designers that have helped to shape the design industry over the last half century. 

Perhaps their first foray into the limelight was in the 1960 when this dynamic team created a new and shocking logo for Chase...

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Turkey: Discover the Potential

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Turkish President Recep Tayyip Erdogan announced recently that Turkey was getting a new brand image. Designed by Saffron Brand Consultants, the new branding for Turkey was created in the hopes of cultivating a more business-oriented view of Turkey. Seeking to add more credibility to Turkey’s growing exportation community, the President as well as the Turkish Exporters Assembly (an organization...

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New MLS Soccer logo: New and bold or simple and plain?

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Are you a fan of soccer? If you are and you live in the USA or Canada than you are likely among the million or so followers of the Major League Soccer (MLS). Started in 1996, MLS has steadily grown in popularity across North America and it is now made up of 19 professional soccer teams. In an effort to stay current and attract more viewers, the MLS announced earlier this month that they are...

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New Logo and Corporate Identity for Southwest Airlines

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Southwest has a new look and logo design that puts a new spin on the phrase ‘love is in the air’. Designed by Lippincott, a New York based communications agency, the new Southwest logo and look features a colorful heart as its new icon and symbol. 

This new logorevamp for Southwest Airlines was long overdue. The old Southwest logo was outdated and tired. Their old logo wasn’t anything special...

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Revealed: The official Logo and Look of the 2015 European Games in Baku

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Baku, the capital of Azerbaijan, will be the hosts of the first European Games in June 2015. The new logo designed specifically for the event was just unveiled at the 42nd European Olympic Committees General Assembly in Rome. 

Designed by Adam Yunisov, a native Azerbaijani, the new logo combines five important elements of Azerbaijan culture: a flame, a wave, a Simurg bird, a carpet and a...

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