Tips and News on Logo Design and Tutorials
Girl Scouts of the USA launches a new logo and visual identity
Last week, the Girl Scouts of the USA revealed their new logo design, visual identity and marketing strategy. This logo redesign and visual identity overhaul has been long overdue for the Girl Scouts organization. Last updated by the world famous graphic designer, Saul Bassin 1978, the Girl Scouts logo desperately needed to be updated and modernized to meet the branding standards of the...
Will the new Eee Pad by ASUSTek be better than the Apple iPad?
Apple's iPad is an innovative and revolutionary product that has been a huge success worldwide. It has been deemed the new 'king of the tablets' and within just 80 days of its release in the US, iPad sales reached 3 million. This is an unbelievable feat for Apple and it is a testament to just how hysterical and obsessed some of us are with Apple products.
Is there an alternative? The...
Photoshop Tutorial: Background Design
Today, I am going to show you how to create a beautiful background design in Photoshop. This is an intermediate Photoshop tutorial that will teach you how to make a custom brush. You can use this type of background design on your website as well as on your business cards.
Below is the flower design that we are going to create:
Step 1: The setup
Open Photoshop and...
Digital vs offset printing
In the past, when someone wanted to have something printed, the decision was fairly straightforward. Offset printing was often the clear and natural choice for most printing jobs. In the past decade however, interest in and the rising availability of digital printinghas started to make the choice more difficult. There has been an explosion of new digital printing companies on the internet...
FedEx Logo design and its hidden message
A company’s logo design is a visual representation of their company and it is the image that their customers associate with their business over time. A company’s logo design represents their personality, mission and worth. A company’s logo design is printed on all of a company’s promotional materials including their business cards, stationery, staff uniforms and even their company...