Tips on Logo Design and Tutorials — Printing

Typography is a beautiful world or letters, words and fonts. It is an essential element of design that adds character and brings your designs to life. Typography has the power to change and alter a design with even the simplest of adjustments and great designers and typographers have been using type for centuries to create visual language.

Every designer must understand...

Colours play a very important role in logo design. The colours that you use in a logo design help to give your logo design character while also helping it to stand out from its competition. The colors of your logo design can accentuate your brand identity or if they are used improperly, they can work against you and hinder your brand identity. Having a good...

Whether or not we realize it, colours profoundly affect us every day. Colours cause us to react, they influence our decisions and they stimulate our emotions. Colours can raise our blood pressure, they can cause us to cringe or look away and they can even suppress our appetite. Colours are an especially effective method of communication used regularly to convey meaning,...

When it comes time for printing your logo design, business cards or stationery, it is very important that you have a good understanding of colours and the different colour options available to you at your printers. What exactly are CMYK colours? How are they made and how are they different from Pantone colours? What colour process should I use to print my 2-colour logo design? The...

Resolution is a key concept that you need to understand when you are working with files for print or for the web. Many of our customers struggle with the idea of resolution and this can lead to disastrous results when it comes time to print. If you are confused about resolution, take a minute to read this post. Understanding resolution and the different resolution requirements for print and...