Victor Hertz is a 28-year-old graphic designer from Sweden, and he is making a name for himself with these cheeky (and honest) re-imaginings of legendary corporate logos. In an interview with Newslite, Hertz said most of the time is spent coming up with the concept for each logo, the actual re-design takes just minutes.
He re-brands these companies, not out of vindictiveness, but out of a genuine desire to have fun with it, while saying something about the society we live in and the brands we so blindly trust. "I made adbusted logos a long time ago, but now I redefined the concept and wanted to be a bit more serious," he said. "It's just a couple of silly ideas, and now lots of people seem to have seen them, which is insane."
Check out the rest of Hertz's work here.