Tips and News on Logo Design and Tutorials

Paula Scher is a legendary graphic designer that has been inducted into the Art Directors Club Hall of Fame, received the Chrysler Design Award for Innovation in Design, and a Gold Medal from the American Institute of Graphic Arts. Her work is in the permanent collection of the Museum of Modern Art and the Cooper-Hewitt, National Design Museum.

Paula Scher has created many album cover...

When you choose a font you have to have in mind that your font will unify the overall design and tone of your website. When you choose a font for a professional business site, the text should be simple and readable, but you also want the font you choose to be cool and unique. The main purpose of using a font is to deliver text content to the user with maximum readability. Check out the following simple, professional looking fonts, that bridge the gaps between hip, edgy and user-friendly.

Need to add a button to your site that links to your Twitter page, but you don't like the design of the original Twitter bird, or maybe it just doesn't fit into your site design? Fear not! There are gaggles of talented designers out there who feel your pain, and who have designed some beautiful, cool and unique Twitter bird icons to fit into almost any site's aesthetic.

Website design trends have completely changed over the last ten years, particularly in the way that new sites are conceptualized and then built. Today's user is more adept and web savvy than ever, so old design concepts no longer apply. Designers are ditching the idea of bombarding users with complicated visuals and an overdone aesthetic, and are now choosing clean, efficient and simple designs with focused attention to the details. A lot of this is being accomplished by having a huge emphasis on font selection and typography. Designers are able to get more creative than ever now, because of the improvements to web fonts and the upcoming open web font format (WOFF) specifications.

Taking a page from the marketing books of Starbucks, Target has removed their name from their logo. The changes have been gradual, with a Target spokesperson saying that the company has been slowly stripping the word from its logos.

“Target uses both logos—with and without the Target name—for different purposes and has been doing so for some time,” the spokesperson was quoted as saying.

Both...